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Ohio Wesleyan to Host Web Strategy Expert


March 8, 2007

If your company's Web site isn't netting the results you desire, help is on the way.

Mark Whitman, president of Interactive Ink, Incorporated, will discuss "The 13 Principles of Web Strategy Success” at 7:30 p.m. March 22 in the Bayley Room of Ohio Wesleyan University's Beeghly Library, 43 Rowland Ave. The event is free and open to the public and also will be available online at stream.owu.edu.

Interactive Ink, with offices in Columbus and Washington, D.C., is an interactive marketing firm that specializes in fixing underperforming Web strategies. Whitman, with the firm for more than six years, has helped companies and organizations of all levels to develop and implement successful Web tactics.

Whitman's lecture is sponsored by Ohio Wesleyan's Woltemade Center for Economics, Business, and Entrepreneurship. The center, established in 1985, was inspired by the work of the late Uwe J. Woltemade, a professor of economics at Ohio Wesleyan from 1965 to 1995.

Founded in 1842, Ohio Wesleyan University is one of the nation's leading liberal arts colleges, dedicated to preparing students for a lifetime of learning, service, and leadership. Located in Delaware, Ohio, 20 miles north of the state capital, Ohio Wesleyan is a coeducational, residential, privately supported undergraduate institution. The university is ranked consistently by U.S. News & World Report as one of the nation's top 100 liberal arts colleges and is featured in the book "Colleges That Change Lives.” The faculty includes more than 135 educators, all of whom actively teach and hold either doctoral degrees or the highest recognized professional degrees in their fields. Approximately 1,850 students representing 44 states and 45 countries attend Ohio Wesleyan. More information is available at www.owu.edu.